Driving digital sustainability in global value chains: Multinational enterprises as chief orchestrators
Academy of Management Perspectives, 2024

Claire Kilpatrick, Kieran M. Conroy Digital sustainability has the potential to transform how multinational enterprises (MNEs) capture, create and distribute value in their global value chains (GVCs). Yet, a real problem persists in understanding how MNEs drive digital sustainability across their GVCs. This is a complex and evolving process that requires MNEs to coordinate with and collaborate across a multiplicity of globally dispersed partners. Adopting an orchestration perspective, our paper constructs a novel take on digital sustainability in several ways. First, we reimagine the role of MNEs as ‘chief orchestrators’ in GVCs, driving digital sustainability through orchestration activities underpinning coordination and collaboration, which in turn generates opportunities for value capture and creation along the GVC. Second, we disentangle the impact of MNE-driven digital sustainability, unpacking the undesired consequences for GVC partners relating to dependency, power dynamics, transparency and supplier squeeze or exclusion. Our insights temper claims about the transformative potential of digital sustainability, challenging scholars, practitioners and policymakers to reflect on and respond to the double-edged effects of MNE-driven digital sustainability in GVCs. Our arguments are demonstrated through three illustrative cases from firms across industries (agriculture, energy and fast-moving consumer goods). We identify implications for management practice and policy and offer guideposts for future research.

Does reshoring affect the resilience and sustainability of supply chain networks? The cases of Apple and Jaguar Land Rover
British Journal of Management, 2023

Nishat Alam Choudhary, M. Ramkumar, Tobias Schoenherr, Nripendra P. Rana, Yogesh K. Dwivedi Extending the notion that reshoring can have a significant impact on a firm's supply network owing to the associated location decisions, we explore how reshoring influences the resilience and sustainability of a focal firm's supply network. While reshoring is triggered by aspects related to both the home (domestic) and the host (foreign) country, frequently more favourable aspects in the home country lead to the reshoring decision. To investigate these dynamics, we construct two large-scale networks consisting of 2066 and 1283 firms, respectively, capturing the supply networks of Apple and Jaguar Land Rover. Both networks have been experiencing the reshoring of previously foreign suppliers to domestic locations. Our investigation captures the network dynamics created by this relocation of tier 1 suppliers for the overall supply chain network, that is, also for higher-tier/sub-tier suppliers. The results reveal, contrary to our expectations, that indirect (sub-tier) foreign suppliers positively influence the network's resilience, with this impact, however, being negatively moderated by their degree centrality, that is, the number of ties a node possesses. In addition, existing indirect (sub-tier) domestic suppliers do not have a significant influence on the resilience of the network. No evidence was found for the impact of reshoring on sustainability. Overall, our study contributes to the reshoring literature by delineating its influence on both the resilience and the sustainability of a focal firm's supply chain network.

Turning rebellion into money? Social entrepreneurship as the strategic performance of systems change
Strategic Entrepreneurship Journal, 2023

Simon Teasdale, Michael J. Roy, Alex Nicholls, Chantal Hervieux Research SummaryCritical scholars recognize a disjuncture between the problems identified by social entrepreneurs and the solutions they propose. Existing theory treats this as a problem to be rectified at the organizational level. In this essay, we widen attention to the macro-oriented systems change strategies of social entrepreneurs. We develop a dynamic typology showing how strategies are reassembled over time to stimulate or deflect desire for systems change. Deriving inspiration from Goffman, we theorize the ways that different types of systems change actor perform systems change via interaction with their environments. Drawing on illustrative cases on the boundaries of social entrepreneurship, we show how the collective action frameworks developed by systems change actors can be adapted and repurposed by their (systems) audiences: effectively turning rebellion into money.Managerial SummarySocial entrepreneurs often call for systems change to tackle wicked problems such as poverty or climate change. However, the strategies they propose for tackling these problems, such as lending money to poor people are considerably less radical. In this essay, we identify three types of systems change actor distinguished by the degree of systems change they call for. We trace their ideas over time to illustrate how strategies are mediated, and subsequently repurposed through interaction with the systems they seek to change. In conclusion, we call upon researchers and social entrepreneurs to widen their perspectives to incorporate more radical ideas and potentials for systems change, and for greater attention to be devoted to scrutinizing and protecting the integrity of systems change strategies.

Universities as internationalization catalysts: reversing roles in university–industry collaboration
British Journal of Management, 2023

Simone Corsi, Feranita Feranita, Mat Hughes, Alex Wilson University–industry (U-I) collaboration is vital to the development of society. However, this important interaction has become something of a caricature whereby a sequential and unidirectional relationship exists, with universities creating knowledge and industries commercializing it. We address this issue by using the triple helix (TH) perspective and the network-revised Uppsala model of internationalization to demonstrate how this relationship can be reversed. We present an embedded longitudinal case study of a UK–China innovation programme, run by a UK university with the aim of supporting the development of 62 collaborative innovation projects between 58 UK small and medium enterprises and Chinese organizations. The results reveal a pressing need to revisit universities’ third mission: the transfer of academic knowledge to industry. The findings demonstrate universities’ role as internationalization catalysts for firms engaged in U-I collaboration. This signals an important and underexplored component of the TH perspective. The knowledge exchange type in U-I relationships shows a possible reversal in firm and university roles, where knowledge and technology are contributed by firms, and access to markets is orchestrated by universities, which become internationalization platforms.

Understanding dark side of artificial intelligence (AI) integrated business analytics: assessing firm’s operational inefficiency and competitiveness
European Journal of Information Systems, 2022

Rana, N.P., Chatterjee, S., Dwivedi, Y.K., and Akter, S. The data-centric revolution generally celebrates the proliferation of business analytics and AI in exploiting firm’s potential and success. However, there is a lack of research on how the unintended consequences of AI integrated business analytics (AI-BA) influence a firm’s overall competitive advantage. In this backdrop, this study aims to identify how factors, such as AI-BA opacity, suboptimal business decisions and perceived risk are responsible for a firm’s operational inefficiency and competitive disadvantage. Drawing on the resource-based view, dynamic capability view, and contingency theory, the proposed research model captures the components and effects of an AI-BA opacity on a firm’s risk environment and negative performance. The data were gathered from 355 operational, mid-level and senior managers from various service sectors across all different size organisations in India. The results indicated that lack of governance, poor data quality, and inefficient training of key employees led to an AI-BA opacity. It then triggers suboptimal business decisions and higher perceived risk resulting in operational inefficiency. The findings show that operational inefficiency significantly contributes to negative sales growth and employees’ dissatisfaction, which result in a competitive disadvantage for a firm. The findings also highlight the significant moderating effect of contingency plan in the nomological chain.